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Proverb founder Daren Bascome sits at the design agency’s office in Boston’s South End.

Proverb founder Daren Bascome sits at the design agency’s office in Boston’s South End.

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Daren Bascome and Proverb

A design and branding leader that talks truth by design

How do you rebrand a religion? Daren Bascome, 46-year-old founder of Proverb branding agency, says shepherding the Universalist Unitarian Association toward a new image to engage the Millennial generation counts among the more unusual projects tackled by Proverb, recently ranked as one of the “Inner City 100” fastest-growing firms.